We provide an
To budget conscious business and website owners that find
getting found on Google hard
You run your own business or website and want to generate more income
But you know that getting the right people to visit your website and convert into customers is not easy......
Do find it hard to attract visitors to your website?
Are you not converting your website users into customers?
Is your website struggling to be found onGoogle?
Does your business need to generate more turnover?
Do you need help to get visitors to your website?
We can help
We run a business, just like you. We understand your problems and we know how to fix them.
We have over 15 years experience in helping businesses like yours
We are experts at increasing targeted visitors to websites
We understand how to increase conversions and turnover
Are you looking for affordable SEO services?
We offer affordable SEO services not cheap SEO.
Search engine optimisation is one of the most powerful tools in online marketing. It allows you to reach millions of potential customers who are searching for what you have to offer.
But as with anything else in life, there are some things that are more important than others. The more important factors are the ones that will ensure your success in your search engine optimisation campaign.
Why SEO King?
SEO King is a new affordable SEO company whose staff have many years SEO experience. We accept clients from a wide variety of industries, from small businesses to large corporations.
We will help your business get more customers and make more sales and you can trust us to provide you with the SEO services that will deliver the most benefits at an affordable price.
What makes us different?
We are a small company that cares about our clients and our clients are treated as individuals not as a number.
We will only take one clients where we are positive that we can provide a return on investment (ROI) on the prices we charge, as such SEO is an investment that pays for itself to all our clients.
We are a small team of experts that care about your business and will go the extra mile to help you succeed, after all, if your business succeeds then so does ours!
We want to work with you on a long term basis and build a relationship, the easiest way for us to do that is make sure we deliver on our agreed KPIs.
In fact, we are so sure we will that if we don't meet our KPIs then we will work for free until they are achieved!
Why affordable SEO is different to cheap SEO?
Cheap SEO is a term used to describe an SEO strategy that uses the most basic techniques to boost the visibility of a website. These are usually inexpensive and easy to implement, but they don't offer the same level of success as the more advanced techniques.
They are often used by businesses who have very little money and often the steps are implemented by the business themselves.
Affordable SEO is a carefully crafted search engine optimisation strategy, one that picks out keywords that likely to result in visitors converting into customers and that are achievable for your business to rank on page one in the SERPs (Search Engine Results Pages) for in the short to medium term.
This ensures that your business generates additional revenue and by selecting the correct keywords a positive return on the investment you have made.
Over time, as your website gains more authoritativeness, it is able to compete for more competitive keywords and the SEO strategy can evolve to target these this gaining even more return on your investment.
Lots of affordable or low cost SEO companies offer SEO packages whereby they provide the same SEO package and service to all clients regardless of their needs. We don't think this is the way an SEO agency should behave.
As such we won't run any SEO campaign like that, instead we take the time to understand your business needs, your current online presence and the most cost effective way of meeting your business SEO goals. We then create a bespoke SEO package around these.
Our affordable search engine optimisation services
Search engines use on-page SEO metrics to determine the attractiveness of a website.
The structure and speed of the website are similar to the foundations of your house, the headings, titles, and tags are the bricks, and the content is, well, the contents of your house.
Just like building a house, we focus on working from the ground up to make sure your website has a solid technical SEO base to work from, that the correct words and phrases are identified through keyword research and pages are designed for both users and search engines.
Lastly we make sure that you have engaging and relevant content to take your website visitors through the sales path to becoming a customer.
The goals of your campaign will affect the off page strategy of your website. The goal is to build authority for your domain in the eyes of potential customers and the search engines.
Obtaining relevant and authoritative back links through targeted link building campaigns, NAP citations and customer reviews are some of the items that we will work on.
It's important that your business is visible to people who are searching in your local area, for example, electricians in Chester or computer repair near me.
Even if they don't know what you do, local search makes it easy for nearby people to find what they are looking for.
For these types of searches, a map showing the location of local businesses is displayed by the search engine (aka the map pack).
The benefits of local search are huge for brick and mortar businesses.
Getting your business seen in the map pack and organic listings will be the focus of our affordable local SEO strategies.
There are many more factors to consider when it comes to international search engine marketing. Language, url structure and complex linking as well as establishing the main search engine used by your target country or countries.
Our international SEO service will help your business expand into your target markets with a custom SEO strategy based around the countries in question.
Our affordable ecommerce SEO services focus on four main aspects.
Products, structured data is in place to help search engines understand the product and unique product descriptions and images are used.
Product categories, these are some of the most important pages for an online store, engaging and relevant content is a prerequisite for any successful site.
Brand trust, if you want people to buy from you online, they need to know that they can trust you. Along with customer reviews, industry knowledge and expertise is important. We will place you as a leader to be trusted in your niche.
And lastly but not least, user experience. A quick and seamless user experience will result in visitors to your website completing the check out process and becoming customers. We will not allow you to fall into the trap of failing to consider user experience online.
Google search is a mobile first search engine. If your website isn't mobile friendly, you likely won't rank highly in the results pages, no matter how good your site is for desktop PCs.
Given that as of August 2021 57% of global internet usage is on a mobile device failing to optimise for mobile is like trying to tie a shoelace one handed.
We can help you attract more organic traffic to your ecommerce website, whether it's a large e-commerce site, a simple portfolio site, or something in between.
More than 40% of all websites on the internet are using WordPress, including this one, and over 60 percent of all websites that run a content management system use it.
As you would expect given that we use WordPress for our own website, we understand the system, the best plugins and how to bring them all together, you could say we consider ourselves to be an expert in the area of WordPress SEO.
We can still help you and use our knowledge to improve your rankings if you use another CMS other than WordPress.
Benefits of using SEO King for affordable search engine optimisation
We tell all clients that SEO is a long game and that it takes time and money. Pay per click will deliver instantly, but it still takes money.
But, this is the really important bit, as soon as you stop PPC advertising your visitors source dries up.
Your visitors will grow over time with SEO, and, should you decide to stop actively carrying out SEO they will not disappear overnight, in fact it may take several months or even years depending on the competitiveness of your niche.
Increased website visitors
Increasing targeted traffic to your website is what we're all about. We will make this happen for you no matter what the budget is, and you will see substantial growth over time.
We do this by careful research, only targeting the right keywords for your website to rank for, so that your visitors are highly likely to engage and purchase from you.
Your budget will determine how much we can focus on at any given time, and once we have secured your rankings for a keyword, we will move on to focus on another.
This will lead to a compounding effect with your visitor numbers growing over time.
Higher Conversion Rates
Visitors aren't useful unless they convert into leads or customers.
That's why we are aware of the stage in which your visitors are at in the buying cycle and tailor the website content to suit and guide them through the journey.
We maximise the potential for visitor conversions through careful keyword selection and don't waste money on keywords that aren't relevant to your customers buying journey.
Despite web design not being a service we will make or recommend changes to your site where we believe they will increase your conversion rate.
Increased business turnover
With time, our search engine optimisation strategy will deliver increased turnover through the growth in the volume of relevant keywords that you rank for within the organic search results on various search engines.
You can expect to see results from around month four onwards, and the return on your investment will be discussed with you during our agency on boarding process.
As a company or website owner we understand that you're busy and that you don't want to waste time reading through waffle each month to understand what your digital marketing agency has done.
That's why we have clear and concise monthly reports for all our clients and a one page executive summary that, if you don't want to know the detail, we provide you with all the important information at a glance.
Each company has its own set of key performance indicators which can vary between clients. The key is that the metrics that we have agreed together are important to your business and measurable.
Each month we will provide an analysis of KPI performance versus, baseline, last month and last year.
Monthly SEO audit
At the start of the SEO process we always undertake an SEO audit and this is something we continue to undertake each month, reporting any issues found and steps we have or will take to address these.
We will always provide an overview of the audit that is simple and easy to understand, even though the detail behind the SEO audit can be a bit technical.
We clearly display how many keywords your website ranks for within the top 100 on your chosen search engine breaking this down into if your website is:
- in the top three positions
- on the first page but outside the top three
- on the second page
- in positions 21 - 100
We will record any other ranking highlights, such as featured snippets and map pack successes.
Hopefully your website will have Google Analytics and Search Console already set up. If not this is the first thing we will do.
Using Google Analytics we will be able to show the number of visitors coming to your website and where and what digital marketing campaign they are coming from.
This is especially important if you are using more than one marketing strategy and you want to attribute website traffic to the marketing channel.
Affordable SEO service FAQ
SEO should be affordable just like any other marketing cost. As a business owner you want to see a positive return on your marketing investment - you want to see it generate more income that it is costing you in costs.
If you choose the right team to undertake your SEO and target the correct keywords then you should see this positive return on your investment making SEO not only affordable but a great marketing tool.
Remember, your competition is probably paying for SEO, if you're not you risk being left behind.
It is difficult to give a precise SEO cost for each month as every client is different and the answer will depend on a variety of different factors.
As a guide our business SEO prices start at £600 per month.
Yes you could do SEO yourself for free or very low cost.
The basics of SEO are not overly complicated but they can take time and there will be a learning curve but anyone, with sufficient time and internet knowhow, can do SEO.
Is it the best use of your time? Probably not. We'd argue that you'd be better using your time on your business, closing sales and making money, and leave SEO to the experts.
If you are using PPC we always recommend running an SEO campaign alongside it otherwise you will find yourself back to square one once you stop your PPC advertising and your visitors dry up.
We normally advise businesses to invest in SEO instead of PPC for the maximum long term benefit but combining both is perfectly acceptable if you have the budget to do so, especially if you need some immediate returns.
Small businesses need SEO even more so than a large business with huge advertising budgets that they can continually spend on PPC marketing. By undertaking a carefully targeted small scale SEO campaign a small business can see a much better ROI on their spend than large business with deep pockets.
What's more this increase in custom is scalable leading to exponential growth, even for those on the smallest of SEO budgets.